This post is for those of you who would like to learn more about Twitter. Everyone should know the basics of Twitter and I aim to help you understand the basics with this post. If you have any questions, please don’t hesitate to either submit your question in a comment on this post or send them to me via email.
If you have decent activity on your Twitter account, you might be surprised at the opportunities that will come knocking on your door.
Tweet – The actual messages that you see and can post on Twitter. They can be up to 140 characters in length and can be used to update your fans and followers on any given topic.
Twitter feed – A list of tweets from the people that you are following. It’s what you see after you log into your account.
Followers – These are your fans. These people followed you because they want to see your tweets in their Twitter feed.
Twitter handle – Your Twitter handle is your Twitter username with the @ symbol in front of it. For example, mine is @NikkiTheorem. Twitter handles are for mentioning others on Twitter and it’s a powerful tool.
Hashtag – A searchable keyword in your tweet that helps to categorize it. To make a hashtag, just put the # symbol in front of your chosen keyword. A hashtag looks like this: #giveaway
A Basic Explanation
Twitter, at this point in time, is the biggest platform for micro-blogging. While micro-blogging is popular among people who don’t want or have time for real blogs (cost, upkeep, etc…), everyone around the world is using Twitter to post quick and brief status updates to their followers. It’s extremely popular among bloggers, brands and companies because it allows us to update our fans and followers without having to write up a newsletter, e-mail, or even a blog post. And, as our fans and followers can reply to our tweets, it’s a great way to keep in contact with them and it allows us to quickly respond to questions, comments, and concerns if needed. It’s also a great way for keeping up with friends and your local community.
The Twitter Handle Explained
You can put a person’s Twitter handle in a tweet and it will serve as a quick message to them — it’s called a “mention.” The handle itself will appear as a link and, when clicked, it will take you to that person’s profile (i.e. @NikkiTheorem). The person you mentioned will get a notification stating that you mentioned them. They will be able to see your message and can respond. All of your followers will see it as well, though, so if you have something that you need to share privately with another user, you should send them a direct message. The “mention method” can be used for many different things, such as thanking someone (i.e. “A huge thanks to @NikkiTheorem for attending our event!”), asking someone a question (i.e. “@NikkiTheorem, would you be interested in doing a product review for us?”), a simple shoutout (i.e. “A big shoutout to @NikkiTheorem for being such a dedicated fan!”), etc…You get the idea!
What’s in a Hashtag?
As you’ve learned, a hashtag is a searchable keyword in your post which will categorize it on Twitter. If you really want to pique interest on Twitter, you should consider using hashtags. It’s not incredibly necessary for your regular, everyday posts, but if you’re trying to promote something (review, giveaway, brand, company, event, etc…), I strongly advise that you use at least one hashtag in your post. For example…I do a lot of product reviews and giveaways. In every giveaway I do, I allow my readers to tweet about the giveaway to help promote it and, in return, I give them an extra entry into the giveaway. This is similar to how I would lay out the tweet: “I entered to #win a [insert product here] hosted by www.NikkiTheorem.com! You can enter the #giveaway, too! @NikkiTheorem” If someone was to search the words “win” or “giveaway,” that tweet would pop up. You’ll also notice that my blog’s link and my Twitter handle is in the tweet, which will lead people to both my blog and my Twitter profile. :)